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  • 您的位置:我得雜志網首頁 > 雜志分類 > A[企業管理] > 《大行銷》雜志
    最新雜志
    《大行銷》雜志
    封面報道 Cover Story
    市場營銷要做到5件事

       
     本期目錄:《大行銷》雜志 2019年雜志訂閱

    ==雜志相關信息==
    出版單位:共好國際出版控股有限公司
    主辦單位:共好資訊(中國)有限公司、共好集團有限公司、香港財富報業集團有限公司
    發 行 人:姜承剛
    總 編 輯:姜承剛
    執行總裁:張 良
    主  編:張 良

    ==征訂信息==
    出版周期:半月刊
    零 售 價:125元/期,全年24期
    全年訂閱:3000元 VIP價格:3000元

     
    雜志簡介

      啟迪營銷智慧,提升營銷能力

      協助您解決企業營銷的“策略、企劃、實操……”

      國內訂閱:3000元/年 海外訂閱:500美元/年

      全年24期,每月1、16日出品

      欄目包括:行銷戰略/贏銷觀點/行銷論壇/行銷戰術/行銷管理/行銷案例/品牌策略/渠道運作/業務最前線/行銷驛站/行銷新知/一分鐘行銷……

      《大行銷》半月刊面向企業管理層,與時俱進,傳播現代前沿營銷理念與實踐,幫助現代企業行銷天下。主要內容包括:“營銷新知”、“行銷謀略”、“行銷管理”、“品牌策略”、“團隊建設”、“行銷診斷”等幾個方面。

    雜志目錄

    卷首
      市場營銷要做到5件事

    行銷戰略
      定價:企業應掌握的心理戰
      生態產業鏈下的營銷突變

    贏銷觀點
      市場營銷:別做“跟屁蟲”
      營銷,別忘了對方身份

    行銷論壇
      示弱,中國好營銷?
      中端市場不要“順便做做”

    行銷實務
      企業招商的五種死法
      起底“事件營銷”:注水六大步

    行銷管理
      你知道客戶如何看待企業嗎

    渠道運作
      如何提高經銷商團隊的鋪市效果

    產品策略
      產品定價,如何左右逢源
    往期雜志
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    最新封面
    《大行銷》
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